The Roster
Veterans, first responders, law enforcement, nurses, and teachers, over 50 and on camera. Represented by two people who do the work themselves.
The audience brands keep missing
- $12.5 trillion
- Economic activity generated by Americans 50 and older in 2024
- 43 percent
- Their share of the entire U.S. economy
- 123 million
- Americans 50 and older, growing by more than a million a year
Source: AARP Longevity Economy Outlook, 2026.
They have the time, the money, and the reasons to travel. They also have a finely tuned ear for anybody selling them something they don't believe in.
On the Roster now
MSgt Patton, USMC (Ret.), called Gunny
- Served
- United States Marine Corps, 1989 to 2013, 24 years
- Now
- Working greenskeeper, San Antonio, Texas
- On camera
- Cruises and ports, golf and courses, resorts, gear, military travel benefits, retirement travel on a budget
- Goes by
- Gunny, to the grandkids
He goes down the rabbit hole on everything he buys: every review, the best price anywhere, and usually a modification that makes it better than the one they sold him. He reviews golf from the maintenance side, because he keeps a course alive for a living. And if you knew him on active duty, you know about the bucket: a five-gallon bucket carrying a coffee pot and a grinder, because nobody should go into theater with stale coffee.
Nikki Patton, called Huny
- Born
- 1972
- Career
- 25 years in healthcare
- On camera
- Resorts, all-inclusives, girls trips, and the things that make a trip fun
- Behind it
- Producer, camera, and editor
- Also handles
- Contracting, media kits, scheduling, and brand communication
- Home station
- San Antonio, Texas
A recovering extrovert, impulse buyer, known overpacker, and planner. Her favorite thing these days is being Huny.
She shoots it, directs it, and cuts it, and when someone on the Roster needs a media kit, an edit, or somebody to read a contract before they sign it, that's her. He's the reason we can go on vacation. She's the reason we have fun.
Onboarding
Credentialing and paperwork in progress. Not bookable yet.
Midge Chouinard
- Career
- Licensed practical nurse, nursing since 1989
- Now
- A nurse to veterans
- On camera
- Quilting and handwork, herbs and kitchen gardening, clean eating and real food
- Home station
- Nashville, Tennessee
- Goes by
- Midge
Boots, no filter, and a laugh you can hear from the next room. She reads labels for a living and doesn't stop when she clocks out: quilting, herbs on the windowsill, and food that didn't come out of a box. What you get on camera is what you'd get on her porch, and if a thing is junk she'll say so before the take is done.
Status: onboarding. Credentialing and paperwork in progress.
For the Roster
New to this? Start here.
The Vet2GoGo Starter Guide. Eight pages on how this work actually pays: how to find the lane only you can fill, what to say in the first three seconds, the gear you already own, your first three videos, and the rules that end careers when people get them wrong.
Free. Nothing to buy, no email required, and nobody pays to be on the Roster.
Who's eligible
- Veterans, first responders, law enforcement, nurses and healthcare workers, and teachers.
- 50 and older.
- Credentials verified through GOVX or ID.me. We never ask for your DD-214 or your Social Security number.
What you get
- Your own media kit, built for you and kept current.
- Brands brought to you. We pitch, they choose, you shoot.
- The paperwork handled: contracting, usage terms, invoicing, and chasing the payment.
- Editing when you need it, so a good story doesn't die on a phone.
- Your rate, whole. The brand pays us, we pay you. We don't take a cut out of your rate.
What we ask
- A signed exclusivity agreement.
- Our disclosure standard: every paid, gifted, or comped item disclosed out loud on camera and in writing.
- Honest reviews. A brand can pay for your time. Nobody can pay for your verdict.
- Delivery on the date you agreed to.
How you're paid
As an independent contractor. You send a W-9, we send a 1099. Nothing comes out of your rate.
The first three seconds
People decide in about three seconds. Every hook below works the same way: it leads with something only you could say. These are five that work for our audience, and they're in the guide with the rest.
"Twenty-four years in the Corps, and I still don't trust a hotel coffee pot."
The credential open. Service first, then the ordinary thing. The gap between the two is the hook.
"Twenty-five dollars. Ninety-five dollars. Let's see if a Marine can tell the difference."
The price collision. Two numbers and a question. Nobody scrolls past a comparison they've wondered about.
"This one's going back."
The verdict up front. Give away the ending. People stay to find out why, and it proves your good reviews mean something.
"Serving got me a free cruise. Here's the fine print."
The benefit nobody knows. A discount or program your people earned and don't know about. The most shared thing we make.
"I'm 58. Can I still work the zipper with cold hands?"
The age flip. Turn the thing a younger creator would hide into the reason to watch. Your audience has the same hands.
Apply to the Roster
What brands book us for
UGC video
Vertical ads for your feeds and paid placements.
Unboxing
First open, first impression, no second take.
Product review
Days of real use, then a graded verdict.
Product demo
Show it working, in the place it gets used.
Testimonial
Straight to camera, in his own words.
Voiceover
His read over your footage.
Hooks
Alternate openers so you can test.
Cruise and travel
Ship, port, and everything between.
Golf course reviews
From a working greenskeeper.
Whitelisting and Spark Ads
Run it from our handle instead of yours.
Product photography
High-resolution stills with every shoot.
Military benefits
The codes and discounts, explained on camera.
Veteran UGC creator, military UGC creator, Marine veteran creator, UGC creator over 50, San Antonio UGC, veteran-owned content studio.
For brands
Tell us the product and who you're trying to reach. We send two or three people from the Roster, each with a media kit, so you can pick the right face instead of casting blind.
How it works
- You send the brief.
- We send two or three options with media kits and rates.
- You pick. We handle contracting, usage terms, and delivery.
- One contract, one invoice, one point of contact.
What it costs
- The Roster member's rate plus 50 percent, which covers usage rights, contracting, and administration.
- Editing, $100 per hour, when a project needs it.
What you can count on
- Credentials verified before anyone joins the Roster.
- Every partnership disclosed on camera and in writing, which keeps your campaign clean.
- Honest verdicts. That's why this audience listens to them.
How we film
The standing orders we follow on every shoot, whoever is paying: disclosure, consent, property rules, drones, sound, and what we do and don't put on camera in public. Read our filming standards, or download them as a PDF.
Request Roster options
Contact
Email: msgtpatton@vet2gogo.com
Office and customer service: 910-915-9056